Johann Tay has two lifelong passions: cars and computers. A self-confessed nerd, he has taken these seeds and grown them into a career, and then a business that is focused on innovating with applied computer technology to improve the safety and efficiency of road transport. During his early career, Johann gained experience from all sides of the proverbial fence, making him extremely versatile. He was employed in a myriad of roles spanning local and state government, research/academia, consulting, and public policy. Currently, he is a practising traffic and road safety engineer, with regular forays into automotive vehicle safety engineering and project management. Johann has Bachelor of Mechanical Engineering with Honours and Bachelor of Commerce degrees from The University of Melbourne. He also has Master of Traffic and Master of Transport degrees from Monash University, which coincided with him winning the Monash Business School Prize for Managing Innovation.